Redbull Joyride formerly "Whistler Crankworx" is a week-long promotional event of certain versions of mountain biking held each summer at Whistler-Blackcomb in Whistler, British Columbia at Whistler Mountain Bike Park. It is effectively a full-scale interactive advertisement for a wide range of manufacturers.
The event focuses specifically on high-injury-risk downhill mountain biking, stunt jumps, and other extreme variants thereof. It is important to note that these are markedly different from cross-country touring-style cycling.
A reasonable indication of the risk of serious injury inherent to downhill-type and stunt-jump-based mountain biking can be gleaned from the Athlete Waiver form for the event.
Since its inception in 2004, Crankworx has become one of Whistler's largest annual promotionals. The event has recently spawned sister events in France and New Zealand. It has been called the Super Bowl of the sport, and is the biggest annual gathering of the mountain biking community.
Video Red Bull Joyride
Festival
A central aspect of Crankworx is a series of village-wide promotional displays and activities pertaining to extreme-style mountain biking. Many events happen throughout the week including demonstrations of bicycle tricks, music, and other entertainment. There is also a collection of manufacturers' booths, and the festival serves as a cycling industry gathering. Prominent display-type advertising, for a very wide variety of products, is present throughout all events. The festival has attracted major sponsors including Bud Light, CLIF Bar, Monster Energy, Volkswagen, Dose.ca, SRAM Corporation, Norco, Giant Bicycles, Redbull, the Kona Bicycle Company, and various other corporate entities.
Maps Red Bull Joyride
Competitions
The events held in 2009 were: Dual Slalom, Monster Energy Garbonzo Downhill, Quon Memorial X/C Race, Womenzworx, Air Downhill, VW Trick Showdown, Giant Slalom, Kidsworx, Canadian Open Enduro, Trailsworx, Canadian Cheese Rolling Championships, Monster Energy Slopestyle, and the Canadian Open Downhill presented by Kona.
Results
2017 Results
2016 Results
2015 Results
2014 Results
2013 Results
2012 Results
2011 Results
2010 Results
2009 Results
2008 Results
2007 Results
2006 Results
2005 Results
2004 Results
References
External links
- Official Crankworx website
- asilvertouch magazine article and photographs of Crankworx 2005
- Photo gallery in Bike magazine
- Article about Crankworks 2005 on dirtworld.com
- Article in NSMB magazine about the 2004 Slopestyle competition
- Article in NSMB magazine about the 2004 Garbanzo downhill competition
Source of article : Wikipedia